If you haven't come across Room 39 before now then where have you been? Petra Green's studio launched in 2010 and has been going from strength to strength with her strong take on abstract modern design and her applications to textiles and homewares. Patternbooth caught up with Petra a couple of weeks ago.
patternbooth: Your collections are really varied, where does your inspiration come from?
petra: Inspiration comes unexpectedly and from all directions, present, past visions of future even. With my style of design they all converge: nature/urban, feminine/ masculine, sophisticated/ child like... I am into abstract form or pattern that I than explore through a variety of mediums and applications. I guess I'm most attracted by 'things' I can deconstruct and play around with.
patternbooth: What is the best design advice you've ever had?
petra: 'let the idea gestate'. In a corporate environment as a designer you are not afforded the time to develop a concept in an organic and meaningful way. That's what sets Highstreet and independent design apart, that's where the added value is.
patternbooth: You've started your own studio and have some really strong collections. Your profile is growing all the time. Thinking of how you got to where you are now, what is the best design advice you were ever given?
petra: The same really. Take your time, develop slowly, find your own voice, make mistakes... start small, play around, don't take your self too seriously but be serious about what you do. Invest in a book-keeping course.
patternbooth: If you could see your work anywhere, where would it be?
petra: in your home, in the patternbooth blog readers' homes... being used and abused, loved and cherished.
patternbooth: You were at TENT recently, how was that for you?
petra: Tent was great. The mix of people from the street, media and trade gives you the best opportunity to test new concepts, launch new product and receive valuable feedback. It's great to hear people starting to recognise the brand, and receive a positive even passionate reaction to your work. It's humbling and encouraging at the same time. I launched Room39 when my youngest was only 3 months old, so as a mother of 2 young children I don't get many opportunities to go 'out' and network. Shows like Tent and the up coming Home-London are essential for somebody like me who works in semi isolation, as a means to attract new clients and to promote your brand.